Category: SEO
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How Google’s Search Engine Works – A Comprehensive Guide
It is estimated that Google alone is responsible for more than two trillion searches each day and has single-handedly revolutionized the way people navigate the internet. Google is unquestionably the most major rule setter in the game due to the fact that it makes numerous adjustments to its algorithms on a regular basis. Since the…
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Understanding the Robot Exclusion Protocol
Following a defined procedure known as the robot exclusion protocol allows search engines to locate the “robots.txt” file that is hosted on a website. In the following, we will discuss in greater depth the robots.txt text file and how it may be utilized to provide instructions to the web crawlers employed by search engines. This…
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Google Answers How To Get Discover Traffic Back After It Dries Up
There are a number of different approaches that you can take in order to reclaim and improve the amount of traffic that you receive from Google Discover if you have noticed that it has decreased. The following are some of the steps that you can take: Both the Quality and the Relevance of the Content…
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Brand Tone of Voice – What Is It and Why Is It Important?
When we talk about the constant and recognizable method in which a brand interacts with its audience through either written or spoken language, we refer to this as the brand’s tone of voice. It incorporates the overall expression of the brand, as well as its style, personality, and language. It is the way a brand…
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What is bot traffic? | How to stop bot traffic
There is some evidence that suggests that bot traffic may influence SEO (Search Engine Optimization) efforts. Internet traffic that is generated by automated software programs known as bots and designed to carry out simple and repetitive activities is referred to as bot traffic. The following are some of the ways that bot traffic might impact…