Category: Technical SEO
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Why is getting indexed by search engines so difficult?
Getting indexed by search engines, particularly Google, can appear to be difficult at times. This is because search engines consider a variety of variables when deciding which web sites to include in their indexes. One of these factors is relevance. Getting indexed might be challenging for a variety of reasons, including the following: Large Quantity…
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What is Page Authority and how to improve it?
Page Authority (PA) is a score that Moz, an industry leader in the SEO software sector, produced. This value makes it possible to forecast how well a certain website will rank on search engine results pages (SERPs). The score can range anywhere from one to one hundred, and higher values indicate a larger capacity for…
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Domain Authority: What It Is and How Can You Boost It
Moz, a software startup that specializes in SEO tools, is responsible for developing a statistic known as Domain Authority (DA). It is a prediction of how well a website will rank on search engine result pages (also known as SERPs) and is referred to as a search engine ranking score. The score can vary anywhere…
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How to Monitor & Report on Mobile Rankings
It is essential for every company or website that wishes to measure its performance in mobile search results to monitor and report on mobile rankings. The following are the procedures that must be taken in order to monitor and report on mobile rankings effectively: Establish a Tracking Tool for Mobile Rankings. To get started, select…
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Understanding the Robot Exclusion Protocol
Following a defined procedure known as the robot exclusion protocol allows search engines to locate the “robots.txt” file that is hosted on a website. In the following, we will discuss in greater depth the robots.txt text file and how it may be utilized to provide instructions to the web crawlers employed by search engines. This…
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Understanding JavaScript SEO
JavaScript Search Engine Optimization is the term given to the optimization strategies and factors that are unique to websites that rely extensively on JavaScript for their functioning and the presentation of their content. Although search engines have made tremendous progress in crawling and indexing websites that are driven by JavaScript, there are still some variables…