Tag: conversion
-
Why Is Your Conversion Rate Dropping?
A decrease in the conversion rate on your website can be worrying; nevertheless, in order to improve it, it is essential to diagnose the problem and address the underlying causes. The percentage of site visitors who complete a desired action after visiting a website, such as making a purchase, signing up for a newsletter, or…
-
How Keyword Intent Can Increase Your Conversion Rate
The user’s search objective is reflected in the keyword intent. When looking for a certain phrase, the user is likely to do this. To be more accurate, it’s what we believe the user is likely to do because we cannot always be certain. One of the most important components of paid search is keyword intent.…