In response to your question, the acronym E.A.T. (Expertise, Authoritativeness, and Trustworthiness) is used by Google as a ranking criteria. Google utilizes a set of criteria known as E-A-T to evaluate the quality of a website’s content and determine whether or not it can be trusted. It is of the utmost importance for websites that… Continue reading Is E-E-A-T A Ranking Factor?
Tag: factor
Anchor Text As A Google Ranking Factor
Although essential for giving consumers context, is anchor text a factor in Google rankings? Here is a report on it. An SEO best practise for a long time has been keyword-rich anchor text. Considering that it allows you to inform search engines about the nature of the page your link is pointing to. Many people… Continue reading Anchor Text As A Google Ranking Factor