Tag: technical
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How to Monitor & Report on Mobile Rankings
It is essential for every company or website that wishes to measure its performance in mobile search results to monitor and report on mobile rankings. The following are the procedures that must be taken in order to monitor and report on mobile rankings effectively: Establish a Tracking Tool for Mobile Rankings. To get started, select…
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Understanding the Robot Exclusion Protocol
Following a defined procedure known as the robot exclusion protocol allows search engines to locate the “robots.txt” file that is hosted on a website. In the following, we will discuss in greater depth the robots.txt text file and how it may be utilized to provide instructions to the web crawlers employed by search engines. This…
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Mobile SEO: Need to Know to Rank Higher on Mobile Searches
The process of improving your website and its content in order to improve its visibility and ranking in the results of mobile search engine queries is referred to as mobile search engine optimization (Search Engine Optimization, or Mobile SEO for short). Because more and more people are accessing the internet via mobile devices, it is…
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How to Add Structured Data to Your Website
Structured Data should be included to your website if you want to improve search engine optimization and make your website and company even more profitable in the future. The subject of advanced SEO is this. I’ll give some specific examples for WordPress sites. You’ll still learn something important, though, regardless of the CMS you’re using…
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Keyword Ranking Fluctuations – How to improve them?
When the SERPs for a keyword you’re targeting shift, this is referred to as keyword ranking fluctuation. Like most businesses, Google tries to offer its customers the maximum value. They change the search engine results page to locate the articles that are most suitable for readers by rolling out fresh algorithm upgrades. There are a…
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How Are Title Tags Used? How Do They Help SEO?
While often referred to as one, the title tag technically isn’t a meta tag, but it is an HTML tag that goes in the page’s <head>. The only real difference between a title tag and a real meta tag is that title tags are required page elements according to the W3C. Meta tags are optional. Title…